Lead Response Time Calculator

How much work might slow replies be costing your business? Enter a few numbers for a rough monthly and yearly estimate. Everything runs in your browser; nothing is stored or sent.

This is an estimate, not a promise. It multiplies your current close rate by the lifts above and caps the result at 95%. The direction is backed by research: a 2011 Harvard Business Review study of online leads (The Short Life of Online Sales Leads) found that firms that responded within an hour were far more likely to qualify a lead than those that waited longer. The size of the effect in your business will differ.

How to close the gap without being glued to your inbox

Replying within minutes is hard when you are on a job site, with a client, or asleep. The fix is not to check email more often. It is to have a good first reply already written and waiting for you.

1. Capture every lead automatically from your form or inbox.
2. Draft a personal first reply right away that uses the lead's own words and asks one simple question.
3. Get a ping on your phone so you can review and send in seconds.
4. Follow up on Day 2, 5 and 10, and stop the moment they reply.

Read the full approach in speed-to-lead for solo businesses, or grab ready-to-use wording in lead follow-up email templates.